The Cervantes Segall Financial Strategies Group of Wells Fargo Advisors
About Us
We have the knowledge, training, and resources to help our clients succeed financially. Our goal is to provide superior client service. We believe a long-term relationship is built on the trust earned through integrity, hard work and service.
Meet Our Team
Joseph L. M. Cervantes
Managing Director - Investments
Named one of 2024-2025 Forbes Best-in-State Wealth Management Teams
Named one of 2023-2024 Forbes Best-In-State Wealth Advisors
Joe began his financial services career with Merrill Lynch on April 17, 1995. He has completed the College for Financial Planning Professional Education Program and the Wharton School of Executive Education for Financial Advisors. Joe received his B.A. in Economics from the University of Santa Barbara and holds FINRA securities registrations Series 7 and 65. Joe advises high-net-worth executives, business owners, entertainers, athletes, physicians, lawyers and endowments. Joe’s wealth management process focuses on personal financial statement analysis, which encompasses balanced and diversified asset allocation, estate strategies, life insurance, liability management and helping clients develop strategies to obtain long term goals. Joe is an avid golfer, works out six days per week, practices transcendental meditation (TM) and yoga and is also a fan of endurance sports having entered and completed the Los Angeles Marathon in 1992, 2010 and 2011. Joe is an avid reader and enjoys a wide range of topics ranging from financial history to self-improvement.
CA Insurance License # 0B69823. Resident State NV
NV Insurance License # 3640109
2025 Forbes Best-in-State Wealth Management Teams: Awarded January 2025; Data compiled by SHOOK Research LLC based on the time period from 3/31/23 - 3/31/24 (Source: Forbes.com). 2024 Forbes Best-In-State Wealth Management Teams: Awarded January 2024; Data compiled by SHOOK Research LLC based on the time period from 3/31/22 – 3/31/23. The Forbes Best-in-State Wealth Management Teams rating algorithm is based on the previous year's industry experience, interviews, compliance records, assets under management, revenue and other criteria by SHOOK Research, LLC. Investment performance is not a criterion. Self-completed survey was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria. 11,674 wealth management teams were considered for the rating; 5,331 (45.66% of candidates) were named 2025 Forbes Best-in-State Wealth Management Teams.
2024 Forbes Best-In-State Wealth Advisors: Awarded April 2024; Data compiled by SHOOK Research LLC based on the time period from 6/30/22 - 6/30/23. 2023 Forbes Best-In-State Wealth Advisors: Awarded April 2023; Data compiled by SHOOK Research LLC based on the time period from 6/30/21 - 6/30/22. (Source: Forbes.com) The Forbes Best-in-State Wealth Advisors rating algorithm is based on the previous year’s industry experience, interviews, compliance records, assets under management, revenue and other criteria by SHOOK Research, LLC. Investment performance is not a criterion. Self-completed survey was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria.
Named one of 2023-2024 Forbes Best-In-State Wealth Advisors
Joe began his financial services career with Merrill Lynch on April 17, 1995. He has completed the College for Financial Planning Professional Education Program and the Wharton School of Executive Education for Financial Advisors. Joe received his B.A. in Economics from the University of Santa Barbara and holds FINRA securities registrations Series 7 and 65. Joe advises high-net-worth executives, business owners, entertainers, athletes, physicians, lawyers and endowments. Joe’s wealth management process focuses on personal financial statement analysis, which encompasses balanced and diversified asset allocation, estate strategies, life insurance, liability management and helping clients develop strategies to obtain long term goals. Joe is an avid golfer, works out six days per week, practices transcendental meditation (TM) and yoga and is also a fan of endurance sports having entered and completed the Los Angeles Marathon in 1992, 2010 and 2011. Joe is an avid reader and enjoys a wide range of topics ranging from financial history to self-improvement.
CA Insurance License # 0B69823. Resident State NV
NV Insurance License # 3640109
2025 Forbes Best-in-State Wealth Management Teams: Awarded January 2025; Data compiled by SHOOK Research LLC based on the time period from 3/31/23 - 3/31/24 (Source: Forbes.com). 2024 Forbes Best-In-State Wealth Management Teams: Awarded January 2024; Data compiled by SHOOK Research LLC based on the time period from 3/31/22 – 3/31/23. The Forbes Best-in-State Wealth Management Teams rating algorithm is based on the previous year's industry experience, interviews, compliance records, assets under management, revenue and other criteria by SHOOK Research, LLC. Investment performance is not a criterion. Self-completed survey was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria. 11,674 wealth management teams were considered for the rating; 5,331 (45.66% of candidates) were named 2025 Forbes Best-in-State Wealth Management Teams.
2024 Forbes Best-In-State Wealth Advisors: Awarded April 2024; Data compiled by SHOOK Research LLC based on the time period from 6/30/22 - 6/30/23. 2023 Forbes Best-In-State Wealth Advisors: Awarded April 2023; Data compiled by SHOOK Research LLC based on the time period from 6/30/21 - 6/30/22. (Source: Forbes.com) The Forbes Best-in-State Wealth Advisors rating algorithm is based on the previous year’s industry experience, interviews, compliance records, assets under management, revenue and other criteria by SHOOK Research, LLC. Investment performance is not a criterion. Self-completed survey was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria.
Joel Segall, CRPC
Managing Director – Investments
Named one of 2024-2025 Forbes Best-in-State Wealth Management Teams
Joel provides comprehensive and customized investment solutions and wealth management for his clients. For over 20 years Joel has been able to help clients in topics ranging from basic investment planning to preparing for life’s transitions, challenges, and opportunities.
Joel began his career as a Financial Advisor with Paine Webber (UBS) in Beverly Hills, CA where he developed his fundamental investment knowledge. He joined Smith Barney (Morgan Stanley) in 2008 where he honed his skills in retirement planning and strategies. Joel arrived at Wells Fargo Advisors almost a decade later to use his experience and education in continuing his well-rounded approach in advising his clients.
Joel attended the University of Missouri- Columbia and received a Bachelor’s degree in Consumer and Family Economics. He attended Lindenwood College in St. Charles, MO and received his Master’s degree in Health Management/Hospital Administration. He worked diligently to obtain his Certified Retirement Planning Consultant designation early in his career. He currently holds FINRA securities registrations Series 7, 63, and 65 in addition to Life and health insurance licenses.
Joel is married to Amy and has two girls, Samantha and Morgan. During his downtime, Joel enjoys playing golf and volunteering within the youth soccer ranks. He also loves to travel, try new restaurants, and watch movies.
CA Insurance License # 0C52820. Resident State CA
2025 Forbes Best-in-State Wealth Management Teams: Awarded January 2025; Data compiled by SHOOK Research LLC based on the time period from 3/31/23 - 3/31/24 (Source: Forbes.com). 2024 Forbes Best-In-State Wealth Management Teams: Awarded January 2024; Data compiled by SHOOK Research LLC based on the time period from 3/31/22 – 3/31/23. The Forbes Best-in-State Wealth Management Teams rating algorithm is based on the previous year's industry experience, interviews, compliance records, assets under management, revenue and other criteria by SHOOK Research, LLC. Investment performance is not a criterion. Self-completed survey was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria. 11,674 wealth management teams were considered for the rating; 5,331 (45.66% of candidates) were named 2025 Forbes Best-in-State Wealth Management Teams.
Joel provides comprehensive and customized investment solutions and wealth management for his clients. For over 20 years Joel has been able to help clients in topics ranging from basic investment planning to preparing for life’s transitions, challenges, and opportunities.
Joel began his career as a Financial Advisor with Paine Webber (UBS) in Beverly Hills, CA where he developed his fundamental investment knowledge. He joined Smith Barney (Morgan Stanley) in 2008 where he honed his skills in retirement planning and strategies. Joel arrived at Wells Fargo Advisors almost a decade later to use his experience and education in continuing his well-rounded approach in advising his clients.
Joel attended the University of Missouri- Columbia and received a Bachelor’s degree in Consumer and Family Economics. He attended Lindenwood College in St. Charles, MO and received his Master’s degree in Health Management/Hospital Administration. He worked diligently to obtain his Certified Retirement Planning Consultant designation early in his career. He currently holds FINRA securities registrations Series 7, 63, and 65 in addition to Life and health insurance licenses.
Joel is married to Amy and has two girls, Samantha and Morgan. During his downtime, Joel enjoys playing golf and volunteering within the youth soccer ranks. He also loves to travel, try new restaurants, and watch movies.
CA Insurance License # 0C52820. Resident State CA
2025 Forbes Best-in-State Wealth Management Teams: Awarded January 2025; Data compiled by SHOOK Research LLC based on the time period from 3/31/23 - 3/31/24 (Source: Forbes.com). 2024 Forbes Best-In-State Wealth Management Teams: Awarded January 2024; Data compiled by SHOOK Research LLC based on the time period from 3/31/22 – 3/31/23. The Forbes Best-in-State Wealth Management Teams rating algorithm is based on the previous year's industry experience, interviews, compliance records, assets under management, revenue and other criteria by SHOOK Research, LLC. Investment performance is not a criterion. Self-completed survey was used for rating. This rating is not related to the quality of the investment advice and based solely on the disclosed criteria. 11,674 wealth management teams were considered for the rating; 5,331 (45.66% of candidates) were named 2025 Forbes Best-in-State Wealth Management Teams.
Sashene Powell
Senior Registered Client Associate
Phone: 702.269.5250
Email: Sashene.n.powell@wellsfargoadvisors.com
Sashene started her community banking career with Wells Fargo Bank in 2005 as a teller at the Henderson, NV branch. She embraced the opportunity to learn and grow, which led to roles as a Customer Sales & Service Representative, Personal Banker, and Senior Branch Relationship Banker. Through her journey, she has enjoyed building and maintaining effective relationships with clients and partners by gaining their trust. Her family is most important to her, spending as much quality time together as possible. She and her family enjoy the many outdoor activities that attracted them to Las Vegas, NV over 22 years ago.
“I look forward to building relationships with our clients, getting to know their needs, and helping them achieve their financial goals”
“I look forward to building relationships with our clients, getting to know their needs, and helping them achieve their financial goals”
Alberto Zapata Abad
Senior Registered Client Associate
Phone: 310.443.7598
Email: alberto.zapata@wellsfargoadvisors.com
Alberto began his career in the financial services industry in 2009 with Wells Fargo Bank. He held different roles within the branch, including leadership roles that enable him to have a passion to do what’s right for clients, employees and the business itself. He began Wells Fargo Advisors in February 2022 after obtaining his FINRA securities registrations Series 7 and 66.
Alberto demonstrates a highly proactive and client-focused approach, consistently delivering exceptional value and service. He is dedicated to maintaining operational excellence within the practice and helping ensure superior client experience. He effectively manages client requests, executes financial transactions, and oversees account maintenance and trading activities. Additionally, he plays a key role in preparing for client review meetings, facilitating new client onboarding, and supporting retirement planning initiatives, all with precision and professionalism.
Alberto lives in Long Beach and outside of work he fully enjoys beach volleyball, finding new places to hike and he is currently training to do his fourth Spartan Race.
Alberto demonstrates a highly proactive and client-focused approach, consistently delivering exceptional value and service. He is dedicated to maintaining operational excellence within the practice and helping ensure superior client experience. He effectively manages client requests, executes financial transactions, and oversees account maintenance and trading activities. Additionally, he plays a key role in preparing for client review meetings, facilitating new client onboarding, and supporting retirement planning initiatives, all with precision and professionalism.
Alberto lives in Long Beach and outside of work he fully enjoys beach volleyball, finding new places to hike and he is currently training to do his fourth Spartan Race.