Investment Philosophy

Investment Plan:  I recommend all investors have a simple, well-designed investment plan that outlines investment strategy, risk management, estate planning strategies, insurance, tax efficient investment strategies, and retirement planning.  I believe the following quote to be true: "It only takes two things to succeed as an investor, first having a reasonable plan and second sticking to it – and that it’s the sticking to it part that most investors struggle with”  Warren Buffett

Comprehensive Service:  I offer all services in a single bundled approach (portfolio management, investment planning, and broker-dealer services) to try to provide lower total costs than an unbundled approach.

Accountability:  I personally design and manage my client’s accounts and handpick each individual investment with the support of resources of Wells Fargo Investment Institute and correspondent research firms.

Conviction:  I focus on what I believe are most attractive investment ideas while avoiding unattractive investments.  Both over-diversification and under-diversification can hurt long term performance.

Investment Approach:  I believe that marketable investments can be mispriced due to emotions (fear, greed, envy) and cognitive biases.  I attempt to take advantage of these mispricing’s.

Investment Performance:  I focus on generating returns for investors to help them meet reasonable long-term objectives.  I do not focus on short-term relative performance vs. an arbitrary industry benchmark.